Customer Wait Time
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Category:  
Operational

Measures the average time a customer waits between logging a request and receiving the first service action.

What it Measures ?

How long customers wait for service.

Relevant StakeHolders 

Customer Experience, Service Desk

In-depth Use Case / Real-world Example

Long waits—for issue resolution, callbacks, or site visits—frustrate customers and reduce trust. If customers typically wait 2 days for a technician, that becomes the baseline. Reducing this improves customer satisfaction and can prevent escalation. This metric is vital for measuring responsiveness and can highlight areas for staffing or process improvement.

KPI Definition

Business Value

Movement Direction

Sample Formula

Average Customer Wait Time for Service

Should Aim For
1
2
3
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