Customer Satisfaction Index (CSI)
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Category:  
Strategic

Measures the overall satisfaction of customers with services provided, typically through surveys or feedback.

What it Measures ?

How satisfied customers are with us.

Relevant StakeHolders 

Customer Support, Quality Team

In-depth Use Case / Real-world Example

CSI is calculated based on customer feedback regarding the quality of service provided. For example, if 80% of surveyed customers report being satisfied, the CSI would be 80%. A higher CSI indicates that customers are happy with their service experience. In manufacturing, where customer service may involve technical support, maintenance, or repairs, maintaining a high CSI is crucial for building long-term relationships and encouraging repeat business.

KPI Definition

Business Value

Movement Direction

Sample Formula

Average Customer Satisfaction Score

Should Aim For
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