Measures the total time from when an order is placed to when it is delivered to the customer.

What it Measures ?

Time from order placement to delivery.

Relevant StakeHolders 

Order Management, Logistics

In-depth Use Case / Real-world Example

A company manufacturing medical equipment calculates Order-to-Delivery Time (OTD) by tracking the time from the customer order placement to final delivery. For example, if the company fulfills an order in 10 days, the OTD is 10 days. Reducing this time ensures faster service, leading to higher customer satisfaction.