Measures the average time it takes for a sales team to respond to customer inquiries.

What it Measures ?

How fast we reply to customer questions.

Relevant StakeHolders 

Customer Service, SDRs

In-depth Use Case / Real-world Example

Response Time to Customer Inquiries tracks how quickly a sales rep responds to a prospect’s or customer’s inquiry. For instance, if a customer emails for product pricing and the average response time is 4 hours, this KPI gives insight into the team’s responsiveness. Faster response times generally result in higher conversion rates and customer satisfaction. In manufacturing, where decisions can be influenced by product details, customization, and pricing, quick responses can make the difference between winning and losing a sale. Reducing response time is essential for staying competitive and building trust with customers.